Reading the latest issue of TIME magazine, I was intrigued by an article about YouTube, and was so blown away by some of the stats (and some of the writing, which in a few sentences manages to encapsulate what would take me a paragraph; let’s hear it for journalists!) that I felt the need to share it here.  This is two small excerpts from an article by Lev Grossman:

For every minute that passes in real time, 60 hours of video are uploaded to YouTube.  You can turn that number over in your mind as much as you want; at no point will it stop being incredible.  Sixty hours every minute.  That’s five months of video every hour.  That’s ten years of video every day.  More video is uploaded to YouTube every month than has been broadcast by the Big Three TV networks in the past 60 years. 

There’s never been an object like YouTube in human history.  It gets 4,000,000,000 page views a day, which adds up to 1,000,000,000,000—that’s a trillion—a year.  It has 800,000,000 users who watch 3,000,000,000 hours of video a month (that’s 340,000 years).  Human civilization now generates massive quantities of video footage simply as a by-product of it’s daily functioning, much as some industrial processes generate toxic slurry.  Before YouTube there was no central catchment for all that video; now it drains into a single reservoir, where we as a species can pan through it and wallow in it endlessly.


3 Responses to “”

  1. Way too hard to fathom.

  2. Grossman always has a good one

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